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In corporate writing, every genre demands its
own specialized knowledge. An annual report
is one thing, a Flash script something else
entirely; and what makes for success in one
may be entirely inappropriate in the other.
At Stiff Sentences we make an ongoing study
of every genre in which we work—ensuring
that, as a team, we have the knowledge and skill
to take on any piece of writing and deliver
something great.
Over the years, we’ve developed expertise
in numerous areas; these are represented broadly
by the categories below.
Advanced Technology
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For
years, Stiff Sentences has been a leading
provider of writing services to a vast array
of advanced-technology companies, producing
everything from highly technical (and subtly
promotional) white papers to data sheets,
interactive demos, presentations and web
pages.
Check out our samples >>
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Advertising &
Direct Mail
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Working
in seamless partnership with local and national
ad agencies, we use our proprietary ACE™
Method to develop and deliver clear, creative
and attention-grabbing copy for print, radio
and TV ads, posters, mailers, web banners
and more. Check
out our samples >>
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Investor
Relations
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Demanding
openness, clarity and carefully nuanced
positioning, investor-relations writing
is among the most challenging of corporate
genres. We’ve distilled our expertise
into a set of processes and techniques that
get to the heart of what organizations need
to say and give those messages precise,
persuasive expression. Check
out our samples >>
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Digital Media
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Flash.
The web. CD-ROMs. We’ve been writing
digital media virtually since its dawn—and
as a result know exactly how to achieve
maximum impact with a minimum of words,
in accordance with the Neilsen principles
of web writing.
Check out our samples >>
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Public-sector Communication
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For
clients in the public sector—whether
federal, provincial or municipal—thoroughness,
reliability and accountability are essential
prerequisites of a communications partner
even before a single word hits the page.
Our quality-management system ensures all
three; our extensive experience writing
on policy and public affairs covers off
the rest.
Check out our samples >>
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Speeches & Presentations
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Boiled
down to its fundamentals, public speaking
is the art of making an argument. To excel,
we’ve studied classic rhetoricians
such as Aristotle and Cicero, adding our
own practical experience to their timeless
wisdom and developing a proprietary method
for producing supremely polished speeches
and presentations.
Check out our samples >>
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Corporate Communication
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From
employee HR manuals to bylined news articles,
from writing a corporate profile to editing
hundreds of pages of manuscript text, we
have the capacity, experience and tools
to deliver dependable results rapidly and
repeatedly.
Check out our samples >>
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